In the News
Red Lion, Lewiston changing name to Hells Canyon Grand Hotel and joining the Ascend® hotel collection
December 18, 2020 – Lewiston, Idaho – Known as the Red Lion, Lewiston, Gateway to Hells Canyon for the last 21 years, this renowned hotel in the Lewis-Clark valley is undergoing both a name and brand change on January 1, 2021.
Leaving the Red Lion brand name, the hotel will change to Hells Canyon Grand Hotel and become a part of the Ascend® Hotel Collection, by Choice Hotels.
“We are excited to join the Ascend® hotel collection. This change will give our guests an award winning rewards program with all 7,000+ Choice hotels worldwide, and our hotel the ability to focus on our local Lewiston roots,” said Heidi Copeland, General Manager of the hotel.
Ascend® hotels are woven into the culture and fabric of their communities, featuring art and amenities that put local flavor first. The brand allows for a focus on local vendors and partnerships, as well independent branding reflecting the Hells Canyon area and rich historic culture.
“Right in our backyard is the deepest gorge in North America known as Hells Canyon,” explains Heidi. “The Nez Perce inhabited this area long before Lewiston was founded and The Port of Lewiston has the distinction of being the farthest inland port east of the West Coast. As our community continues its growth, we are becoming known as a destination for fishing, boating, whitewater rafting, golfing, hiking, biking, golfing and winetasting. As such, we decided it is the right time for our hotel to segway into a global boutique style franchise that allows us to truly stay true to our historic and backyard roots.”
Becoming a part of the Ascend® HGotel Collection, gives guests the benefit of earning points and access to free nights, member-only rates and more with the Choice Privileges® award winning rewards program. With 12 distinct brands and more than 7,000 hotel locations worldwide (primarily in the U.S.), Choice Hotels® is never far from where our guests need to be.
At the Hells Canyon Grand Hotel, each guest will be treated like family. The team is committed to delivering a grand and guest centric hospitality experience. Resort-like amenities and individualized service will always be included, and always at a great value. Although our name is changing, our dedication to quality service and putting the guest first has not.
Grand adventure awaits you.
ABOUT THE PROPERTY
Located in Lewiston, ID, the (soon to be) Hells Canyon Grand Hotel is in the city center and near the airport. Having two onsite restaurants and bars, an outdoor patio, game room, a pool, gym and over 24,000 square feet of event space gives guests a full service hospitality experience. All 143 guest rooms and suites feature complimentary Wi-Fi, comfortable work desks, plush pillow-top beds, oversized bathrooms refrigerators, microwaves, coffeemakers, and TVs. All guests receive a hot cooked-to order breakfast. Serving visitors and locals since 1988, the hotel has recently been renovated - including guestrooms, the lobby, exterior and restaurants. It's time for adventure and to discover Lewiston, ID all over again. Hells Canyon Grand Hotel is so much more than just a place to sleep. Our staff has a hospitality focused mindset and will go above and beyond every single time. We strive to be a home base for travelers so though you may be far from home, it never feels like it.